Management performance

Not satisfied by today’s performance, we think that the true repayment for our customers’ love is the continuous pursuit of tomorrow’s goals. This is the beginning of Hyundai Motor Company’s endless race as a leading global firm creating continuous value.

Hyundai Motor Company, as it expands on the world stage, completed its sixth overseas full-cycle production facility in St. Petersburg, Russia, in 2010. The Russian plant is capable of producing 150,000 cars per year, and will be a stepping-stone for Hyundai’s expansion in the European market. In China, a third plant with an annual capacity of 400,000 units is under construction, joining two plants that can make 600,000 cars per year. A Brazil factory, which will be completed in 2012, will solidify Hyundai’s position in the largest Latin American market.

In 2010, Hyundai Motor Company achieved a significant accomplishment, increasing global sales by 16.3 percent over 2009, selling 3.61 million vehicles in the midst of ongoing global economic tumult. In America, the Sonata and Tucson (ix35) helped push annual sales to more than 500,000 units for the first time. In China and India the release of specialized models for the local markets led to sales of 700,000 and 600,000 units, respectively. In 2011, Hyundai Motor Company has set the goal of increasing internal competitiveness and reaching 3.9 million sales. We will make this an even more successful year by maximizing brand value in developed markets and expanding sales capacity in emerging markets.

Hyundai Motor Company was included in “100 Best Global Brands” of 2010 published by the brand consultancy Interbrand for the sixth straight year. After joining the 100 best global brands in 2005 at position 84, Hyundai has steadily increased its position, to 65th overall in 2010, with a brand value of $5 billion, showing 9.3 percent growth over 2009. This is an impressive result when compared to a 2.8 percent average in the business... [continues]

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