10 Important Advantages of Social Media

Topics: Marketing, Customer relationship management, Search engine optimization Pages: 3 (730 words) Published: October 15, 2011
10 Importance of Social Media Marketing for your Company
Posted by George as social media

Social Media Marketing is the one of the most trending topics in online marketing these days and you can see a lot of articles and publications on social media marketing, its importances, ways to implement and so on. Most of the companies are trying to get themselves engaged in various social media channels for various purposes. If planned and executed well Social Media marketing can be one of the most cheapest and effective mode of online marketing and promotion. If your social media marketing is not well planned and executed, it may end in a disaster. The are many reasons for why a company needs to turn towards social media marketing and it depends upon various factors such as the company profile, its products, it customers etc. Day by day the importance of an effective social media marketing campaign is on the rise for almost all the companies. Here I would like to mention 5 major importance of social media marketing for a company.

1) Branding
Companies can use social media channels as a way for increasing its goodwills and trustworthiness which may ultimately result in better branding. Companies can have conversation with its customers, which makes a great amount of credibility among its customers. 2) Lead Generation

Lead generation is another reason why companies should opt for social media marketing campaigns. Lead generation is an integral part of a company’s success and social media marketing strategies and campaigns helps in targeted and relevant lead generation. 3) Engage with its customers

Social media channels helps it more easier and flexible when it comes to engaging with its customers. Customer engagement is the most important benefits of social media marketing and this helps to retain its existing customers and also increase brand credibility. During the recent economic downfall, a lot of companies succeeded in retaining its...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • social media Essay
  • Advantages and Disadvantages of Social Media Essay
  • Social Media Essay
  • Social media Essay
  • Essay about advantages of social media
  • An Important Time for Social Welfare Essay
  • Social Media Benefits to Companies Essay
  • Social Media Essay

Become a StudyMode Member

Sign Up - It's Free