On just about every campus in America bros are getting iced. The new prank war-drinking game has spread even further to celebrities and offices-don’t find it strange if you look over and your co-worker is suddenly pounding a bottle Smirnoff Ice while on bended knee outside his cubicle.  The rules are simple: if presented with an Ice- you must get down on one knee and chug it. Of course if you refuse an Ice- you are out of the game forever and you may block an Ice if you happen to have one on you.

The creators of the game and site say the fun is all in the planning and strategy and of course in saying “You got iced!”.  Hiding the Ice in unsuspecting locations is where you can get really creative. Some of the more creative “you got iced” stories have been strapping to your bro’s dog, placing it right next to your bro so he can chug upon awakening and simply handing the bartender an Ice to give out to your bro. Of course serving up a warm, possibly apple-flavored Ice or icing someone before lets say a final or while working out might get you some points too.

Details, photos and the best “you got iced” stories at Bros Icing Bros

While I do not encourage people under any circumstance to drink Smirnoff Ice- this is coming your way whether you like it or not so I’d stock up with an Ice and be ready to block.