School of Business & Economics
Syed Hussnain Abbas Shah
Course Counseling Hours:
Monday 1pm to 3pm
Tuesday 10am to 11am
This course emphasizes practical applications of e-business concepts in developing a business ready for electronic business. It includes all of concepts of developing an web site, store front, creating search engine, registering domain and hosting, connecting a payment gateway to get online payments. It also includes different other issues of marketing of e-business, proving online support to customers, etc,. Learning Objectives
The objectives of the course are to provide students with an appreciation of the major technical and practical issues of construct e-business. By the end of the semester, the student will be able to: Understanding the general concepts of e-business and its different terminologies. Developing business plan to initiate business for online transactions. Understanding of technical issues related to web site, domain registration, hosting, payment gateway, development, etc,. Understanding different online marketing tools to promote our e-business. How to get different other business operations such as employee relationship, customer support, supply chain, etc, online to enjoy the real taste of e-business.
The teaching of the course will be via a series of lectures. This will be complemented by the use of class notes and an extensive range of web resources plus handouts. Participants will be required to work in study groups for the final project that will be assigned to them at very beginning of semester. Participants are required to prepare and share a range of study material derived from the assessment process. The aim of the study groups is to enhance the learning environment of the class. Participants have to...