SWOT Analysis and Strategies
You are a senior manager of a computer company that competes with Apple, Inc. (Apple). You read a case study about Apple and determined that doing a SWOT analysis of Apple may help you with your own strategies. Perform a SWOT analysis by identifying at least five factors each for Apple's strengths, weaknesses, opportunities, and threats. For each strategic factor that you include, make sure that you also include an explanation of why that factor is important and why you selected and positioned that factor in that category. For example, if you include a factor as Strength, make sure you explain why you think it is strength. One of the main purpose of the SWOT analysis is that, to classify the most important factors that shake a company and its market both from internal and external. Every company should do a “Strengths, Weakness, Opportunities, and Threats” (SWOT) analysis so that they can realize the strengths, weaknesses, and identify the opportunities that are available to them and recognize the threats that they might face. By doing this sort of analysis Apple will be able to create a strategy that will differentiate them from their opponents so that they can be superior in the market place. This analysis provides the Apple with quick, policymaking keys by viewing at the strength and weaknesses alongside the opportunities and threats. It is designed to support the company’s strategy formulation. The company will be able to look at which the strengths should be developed and best positioned, which weakness will be the most defenseless to market change and opponent action and which related future strategy for building new strengths will be most profitable in the market. Strengths
* The Apple has durable products such as the iPod, iPad, iPhone and Mac computers. * The strong financial position.
* The Apple develops and has its own hardware and software. * The strong research and development areas.
* A strong...
Please join StudyMode to read the full document