Strategic Management Week 3 Quiz

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 1.| Question :| Microsoft decided to establish a corporate research laboratory in Cambridge, England:|
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 | Student Answer:| | because England is an ally of the United States |  | | | to access the outstanding technical and professional talent available there so that they can attain world-class excellence in selected value-creating activities. |  | | | because the local language is English |

 | | | because the company views the United States as a risky place to expand due to the actions of the U.S. Department of Justice |  | Instructor Explanation:| p. 242|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 2.| Question :| Many U.S. multinational companies set up maquiladora operations south of the U.S. - Mexico border primarily:|
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 | Student Answer:| | to sell products into the growing Mexican market |  | | | as part of U.S. government-initiated measures to discourage illegal immigration |  | | | to take advantage of the lower tax rates in Mexico |  | | | to take advantage of the low cost of labor |

 | Instructor Explanation:| p. 242|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 3.| Question :| ___________________ occurs when a firm decides to utilize other firms to perform value-creating activities that were previously performed in-house.|
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 | Student Answer:| | Offshoring |
 | | | A global strategy |
 | | | Outsourcing |
 | | | A transnational strategy |
 | Instructor Explanation:| p. 247|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 4.| Question :| Which of the following describes the most typical order of entry into foreign markets?|
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 | Student Answer:| | franchising, licensing, exporting, joint venture, and wholly owned subsidiary |  | | | exporting, licensing, franchising, joint venture, and wholly owned subsidiary |  | | | licensing, exporting, franchising, joint venture, and wholly owned subsidiary |  | | | exporting, franchising, licensing, joint venture, and wholly owned subsidiary |  | Instructor Explanation:| p. 259|

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 | Points Received:| 5 of 5 |
 | Comments:| |
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 5.| Question :| Fees that a multinational receives from a foriegn licensee in return for its use of intellectual property ( trademark, patent, trade secret, technology ) are usually called:|

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 | Student Answer:| | transfer prices |
 | | | dividends |
 | | | royalties |
 | | | intra-corporate inflows |
 | Instructor Explanation:| p. 261|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 6.| Question :| ________________ entail the creation of a third-party legal entity, whereas ________________ do not.|
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 | Student Answer:| | Licensing agreements ; joint ventures |  | | | Joint ventures ; strategic alliances |
 | | | Strategic alliances ; joint ventures |
 | | | Franchising agreements ; strategic alliances |  | Instructor Explanation:| pgs. 261-262|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 7.| Question :| A ______________ is a business in which a multinational company owns 100 percent of the stock.|
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 | Student Answer:| | joint venture |
 | | | strategic alliance |
 | | | wholly owned subsidiary |
 | | | franchising operation |
 | Instructor Explanation:| p. 263|
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 | Points Received:| 5 of 5 |
 | Comments:| |
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 8.| Question :| The process of identifying, selecting, and developing new venture opportunities is known as:|
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 | Student Answer:| | innovativeness |
 | | | bootstrapping |
 | | | opportunity recognition |
 | | | brainstorming |
 | Instructor Explanation:| p. 276|
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 | Points Received:| 5 of 5 |...
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