Strategic Management 4E11
You must be familiar with Wal-Mart, the US giant discount retailer. For the purposes of this course and drawing on the material we have discussed in class, I would like you to (1) evaluate Wal-Mart’s current strategy, (2) discuss and evaluate the options Wal-Mart has for geographic expansion and (3) discuss and evaluate the options Wal-Mart has for diversifying into another industry (pick one).
Following I provide you with ten possible source of information on Wal-Mart and its strategy. You can use more, but do not get lost in research for more and more information. Keep in mind that the most important part of your grade will be the evaluation and critical parts of your paper. In other words, spend enough (more) time and effort in evaluating Wal-Mart’s strategy and expansion options.
2. Freeman, R. 2006, The Wal-Mart Effect and Business, Ethics, and Society. Academy of Management Perspectives, Vol. 20 Issue 3, p38-40 (you can find this from ABI)
3. Ghemawat, Pankaj, 2006, Business, Society, and the "Wal-Mart Effect" Academy of Management Perspectives, Vol. 20 Issue 3, p41-4 (you can find this from ABI)
4. Case on Wal-Mart from Grant, R.M. (2005/8) Contemporary strategy analysis. 5th or 6th ed. Oxford: Blackwell Publishing HD30.28.G72 2005/8 – or any subsequent edition (latest edition is 9th)
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