Small Business

Topics: Virtual learning environment, Business, Educational assessment and evaluation Pages: 16 (3931 words) Published: May 11, 2014
Small Business Management

March 24 – May 17 2014

Course Description

The elements necessary to establish and operate a small business are examined in light of internal and external environmental requirements. Prerequisite: MGMT 330
Proctored Exams: None

Instructor Information

Dr. Jay Griesser, DBA, Business and Computer Science, Nova Southeastern University Email:

Hatten, Timothy S., Small Business Management: Entrepreneurship and Beyond, Fifth Edition, South-Western, Cengage Learning, 2012). ISBN: 13-978-0538-45314-1 The textbook publisher has created a Student Website. The Student Website includes Ace Plus Quizzes, Interactive Learning Games (Hangman and Crossword Puzzles), Interactive Flashcards, Audio Chapter Quizzes, Audio Chapter Summaries, Self Assessment Exercise, and an Audio Glossary. The Student Website also contains other features that you might enjoy and find beneficial. Textbooks for the course may be ordered from MBS Direct. You can order online at MBS Direct (be sure to select Online Education rather than your home campus before selecting your class) by phone at 800-325-3252

For additional information about the bookstore, visit Columbia College Virtual Bookstore. Please note that the use of an eBook carries certain risks: information may be missing due to copyright restrictions, the book cannot be resold to MBS Direct, and an eBook purchase cannot be refunded.

Course Overview

Upon satisfactory completion of the course you should be able to demonstrate knowledge and comprehension of how to buy an existing small business, or how to start a new venture. Also, you will learn how to analyze, apply, and evaluate modern management practices for sustaining the life and profitability of a small business venture.

A secondary set of outcomes, but of no less importance, will be to create an interactive approach to understanding the material in the textbook. Good, solid communication and feedback are the hallmark of successful management practice. In this respect, we share the responsibility for fostering an open learning environment where respect for one another is encouraged and excellence and superior performance is of highest priority.

Each week will focus on different aspects of small business management through online discussions and assignments that will help you understand the issues and challenges encountered in owning and operating a small business. Technology Requirements

Participation in this course will require the basic technology for all online classes at Columbia College: A computer with reliable Internet access,
a web browser,
Acrobat Reader,
Microsoft Office or another word processor such as Open Office. You can find more details about standard technical requirements for our courses on our site. Course Objectives

This course strives to meet the following goals:
To understand how to start a new business.
To comprehend the advantages of buying an existing business or a franchise, or development of a start-up. To analyze, apply, and evaluate modern management practice for sustaining the life and profitability of a small business. Measurable Learning Outcomes

After completing this course, you should be able to:
Understand the role of small business in the U. S. economy.
Describe the benefits and shortcoming of various forms of small business organization. Argue the advantages of strategic planning in a small business environment Identify the cogent elements of a business plan.

Describe the differences in buying a franchise, existing business or starting a new small business. Appraise the importance of small business accounting and finance. Illustrate various ways to market the small business product or service. Explain the constructs of managing a small business.


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