Shampoo Assignment

Only available on StudyMode
  • Download(s) : 501
  • Published : March 21, 2013
Open Document
Text Preview
a.How would you criticize the study in terms of its usefulness to you? In the first impression the product is creates an image as described below

All Over Hair & Body Shampoo is a versatile product that works beautifully as a shampoo and body wash, making it extremely convenient for everyday use. The rich, cushiony formula can be used on any hair type, cleans hair in one application, and rinses easily with no build-up or even a hint of dryness! All Over Hair & Body Shampoo's fragrance-free formula is gentle enough for color-treated hair, sensitive scalp, and can be used on babies and children. It doesn't get much better than that!

The FAQ desirability of “body” in a shampoo

Is All Over Hair & Body Shampoo safe for color- or chemically-treated hair? Yes. If your hair is color-treated, permed, straightened, or relaxed we highly recommend following with Paula's Choice Smooth Finish Conditioner. I have acne on my chest/back. Will the ingredients in All Over Hair & Body Shampoo clog pores or make acne worse? In all likelihood, no. Although we refrain from making non-comedogenic claims for our products (because there are no standards in place to regulate that claim), All Over Hair & Body Shampoo does not contain heavy, thick, or oily conditioning agents and doesn't leave a film on skin. The water-soluble formula is gentle and rinses cleanly, prepping breakout-prone skin for subsequent anti-acne treatments. May I use All Over Hair & Body Shampoo to wash my infant and/or child? Yes, although as a general rule we always recommend asking your pediatrician before using any new product on an infant or child's skin. Paula's Choice All Over Hair & Body Shampoo is very gentle, and the fact that it is fragrance-free makes it a safer bet than most baby shampoos. Does All Over Hair & Body Shampoo work better as a shampoo or body wash? Both! We designed this product to be equally effective for shampooing hair and cleansing skin from the neck down. Is it OK to use All Over Hair & Body Shampoo to wash my face? Most likely, yes—especially if you have normal to oily skin. Generally speaking, our facial cleansers are the better options because we offer specific formulas to address the needs of various skin types. However, if you're pressed for time or want to multi-task as much as possible, give it a try and see how your skin responds! May I use All Over Hair & Body Shampoo to wash my dog?

Yes. Always be sure to rinse thoroughly with warm water to remove all traces of shampoo from your dog's coat

Shampoo and body wash/shower gel are two major classes of personal care cleansing products. Shampoos are specifically formulated to clean and take care of hair, whereas body wash is a liquid soap that is appropriate for cleansing the body. Most commercial shampoos and body washes are made as creams or gels. They are emulsions or gels of water and detergent base with added functional ingredients. Because the form or texture of both shampoos and body washes are creams or gels, many people may mistakenly use one as the other. Although there are some similar components inside both formulations, there are many differences from the view of a personal care formulator. The first difference is their target. Hair is actually a modified type of skin. The main difference between hair and skin is that skin is basically a living organ that replaces its outermost layer on a frequent basis. In contrast, hair is basically dead material derived from a few live cells deep within the skin surface.

b. If you had the opportunity to design the pilot project from your viewpoint, what questions would you like to include in the questionnaire?

How often do you wash your hair on average (please choose one only)

Every day

Alternate day

Once a week

Twice a week

None of above

Where do you buy your shampoo? (Please choose all that apply)

Grocery store

Salon

Convenience store...
tracking img