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  • Topic: Dry cleaning, Washing machine, Laundry
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  • Published : December 6, 2012
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FEASIBILITY STUDY REPORT
DRY CLEANING & LAUNDRY BUSINESS
12/18/2008INTELLIGENT DATA LIMITEDOMOLEKAN, Olushola


EXECUTIVE SUMMARY
ABC is a Laundry and Dry cleaning outfit that is about to be established in theVictoria Island/ Lekki axis. The business will provide both dry cleaning andlaundry services and will operate with one or two more outlets or shops, toserve as drop off and pick up centres. The business is to service bothindividuals and the wholesale end of the market by providing differentclasses of professional cleaning services, including turnkey solutions to guesthouses, hotels, private hospitals and private school hostels.The demand for laundry and dry cleaning service is increasing due tochanging income level, the stress of self washing, need for proper clothesmaintenance and increase in clothing expenditure.Start-up financing for the business will be through owner investment. The totalrequirement is estimated at about N 35.6m.In providing exceptional laundry and dry cleaning services for customers inthe Victoria Island/ Lekki axis, we aim to: y

Attain a 30% market share by the year ending 2009.
y

Declare first year total sales of over N 14 m
y

P
roducing net profits of about N4,539,600
About the business
Laundry is basically wet-washing. It is carried out using the electric washingmachine which could have a water dispenser tank in built or connected towater pipes directly from a source. Here, clothes goes in dry and comes outwet, then, the clothes are taken into the Tumble dryer or another devicecalled Hydro Extractor, used in draining the water out of the cloth.Dry cleaning on the other hand, is for clothes that use no water for cleaning,examples of this are suits, jackets and other clothes with labels that reads ´Dryclean onlyµ. In place of water, spray chemicals are used in removing thestains on clothes. A machine called Suit and Jacket Former is then used tomake the suit and jacket smooth and straight instead of using steam ironing.In setting up a laundry business, it is expedient to know the level to start with.There are basically three scales of laundry business, these are;The Small scale; which requires as low as N 5,000 to start. It could begin withstaff strength of between one to three. The washing is done manually until itgrows to having one or two domestic washing machines.

3
The medium Scale starts with one or two domestic washing machines andstaff strength of about four to eight. This set up can manage client strength ofabout fifty to hundred.The Large scale; as the name implies, it is set up for a professional standardlaundry business, with heavy duty modern equipment to serve as high as athousand clients. Usually with more than one outlets to serve as customer service centres. BUSINESS DESCRIPTION

Our core services will include;
y

Drop &
P
ick
y

Executive home/office delivery
y

Corporate/industrial contract cleaning
y

P
ress only
y

Stain treatmentThe primary focus is the setting up of a professional laundry and dry cleaningoutfit to be able to service both the individuals and the wholesale end of themarket by providing different classes of professional cleaning services to; y

Individuals
y

G
uest houses
y

Hotels
y

Offices
y

P
rivate hospitals
y

Large churches and
y

P
rivate boarding schools on the Victoria Island/ Lekki axis.The business will operate by starting with one outlet, and as the businessexpands, there will be need for two more outlets or shops, to serve as drop offand pick up centres and will open from 8 am-7pm Mondays ² Saturdays. P

roviding a door-to-door dry cleaning and laundry service in Lekki/VictoriaIsland will ease the customer the burden of coming down to the outlets for drop off and pick up. The strategy and intention is to make loyal customersevangelists of our services, who will in turn recommend us to other customers,so as to have an increasing number of customers, hence...
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