Mis Chapter 1

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Using MIS 4e Chapter 1

The Importance of MIS

This Could Happen to You: “You’re Fired”
Jennifer lacks skills FlexTime needs
Abstract reasoning skills Systems thinking skills

Scenario Video

Collaboration skills Experimentation skills

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

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Chapter Preview
“But today, they’re not enough.” Do you find that statement sobering? If timely, hard work isn’t enough, what is? We’ll begin this book by discussing the key skills that Jennifer (and you) need and explain why this course is the single best course in the business school for teaching you those key skills. You may find that last statement surprising. If you are like most students, you have no clear idea of what your MIS class will be about. If you were asked, “What do you study in that class?” Or, “It has something to do with computers in business.” Or, “We are going to learn to solve business problems with computers using spreadsheets and other programs.” So, how could this course be the most important in the business school? We begin with that question. After you understand how important this class will be to your career, we will discuss fundamental concepts. We’ll wrap up with some practice on one of the key skills you need to learn.

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

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Study Questions
Q1 Q2 Why is Introduction to MIS the most important class in the business school? What is MIS?

Q3 Q4
Q5 Q6 Q7

How can you use the five-component model? What is information? What makes some information better than other information? Why is the difference between information technology and information systems important? 2021? Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

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Q1: Why Is Introduction to MIS the Most Important Class in the Business School? Moore’s Law makes cost of data communications and data storage essentially zero.

Number of transistors per •Speed of computer chip increases in proportion to density of square inch on transistors an integrated chip doubles •Price/performance ratio of computers falls dramatically every 18 months 1-5

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

Moore’s Law (cont’d)

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Moore’s Law: See Thomas Moore Video Podcast
Here are some consequences

Cost of data communications and data storage is essentially zero

• YouTube • iPhone • Facebook • Second Life • Pandora • Twitter • LinkedIn

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

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MIS the Most Important Business Class
Future business professionals need to be able to assess, evaluate, and apply emerging information technology to business

Knowledge gained in this course will help you attain that skill

Your only job security is a marketable skill and courage to use it 1-8

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

How Can I Attain Job Security?
Rapid technological change and increased international competition spotlight on nonroutine cognitive skills and ability to adapt to changing technology and shifting demand.

Organizations favor those with strong nonroutine cognitive skills.

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall

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How Can Intro to MIS Help You Learn NonRoutine Cognitive Skills? Skill Example
Construct a model or representation.

Jennifer’s Problem
Inability to model the customer life-cycle.

Abstract Reasoning Systems Thinking Collaboration

Model system components Confusion about when/how and show how components customers contact accounts inputs and outputs relate to payable. one another.

Develop ideas and plans with others. Provide and receive critical feedback.

Unwilling to work with others with work-in-progress.

Ability to Experiment

Create and test promising Fear of...
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