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UNIT OF STUDY GUIDE

VICTORIA UNIVERSITY

FACULTY OF BUSINESS & LAW, SCHOOL OF HOSPITALITY, TOURISM & MARKETING

|YEAR/SEMESTER | |2012 Semester 2 |
|UNIT TITLE | |Consumer Behaviour |
|UNIT CODE | |BHO2434 |
|PRE-REQUISITES | |BHO1171 Introduction to Marketing |
|CREDIT POINTS | |12 |
|MODE OF DELIVERY | |On-campus |
|UNIT COORDINATOR |NAME |Dr Gavin Lees |
| |EMAIL |Gavin.Lees@vu.edu.au |
| |PHONE |99194070 |
|OTHER TEACHING STAFF |NAME | Dr Sam Toglaw |
| |EMAIL |s.toglaw@ack.edu.kw |
| | |Dieter Thom |
| | |d.thom@ack.edu.kw |
|LECTURE TIME & LOCATION | |
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