Detailed Study of Recruitment and Retention Strategies of Financial Consultants in Life Insurance Industry

Topics: Insurance, Life insurance, Pension Pages: 70 (9021 words) Published: January 9, 2014
Project Report on
A Detailed study of Recruitment and Retention Strategies of Financial Consultants in Life Insurance Industry with special reference to “HDFC SLIC”

Submitted in partial fulfilment of the requirements
For the award of the degree of
Bachelors of Business Administration (BBA)
Semester V (Paper Code – BBA)
Affiliated to
Guru Gobind Singh Indraprastha University, Delhi

GUIDE: Submitted by: Mr. Batch-2011-2014

Institute of Innovation in Technology and Management
D 27-28 Janakpuri New Delhi, Delhi 110058
Certificate

I, Mr. , Roll No. certify that the Major Project Report/Dissertation (Paper Code BBA-209) entitled “A Detailed Study of recruitment and retention strategies of Financial Consultants in Life Insurance Industry with special refrence to HDFC SLIC” is completed by me by collecting the material from the referenced sources. The matter embodied in this has not been submitted earlier for the award of any degree or diploma to the best of my knowledge and belief.

Signature of the Student: Date: Certified that the Major Project Report (Paper Code BBA-209) entitled “A Detailed Study of recruitment and retention strategies of Financial Consultants in Life Insurance Industry with special reference to HDFC SLIC” done by Mr. , Roll No. is completed under my guidance.

Signature of the Guide: Name of the Guide:
Designation: Assistant Professor
Date:
ACKNOWLEDGEMENT
Project work is never the work of an individual. It is more of combination of ideas, suggestions, and contribution & work involving many jobs. One of the most important parts of writing a report is the opportunity of thanks all those who have contributed to it. The list of expression of thanks, no matter how extensive, is always incomplete & inadequate. This acknowledgment is no exception.

I want to express my sincere gratitude towards who provided me all the expert guidance & invaluable suggestions for the completion of my project on “A Detailed Study of recruitment and retention strategies of Financial Consultants in Life Insurance Industry with special refrence to HDFC SLIC” I would like to thank my classmates & all those who directly or indirectly helped me in one or the other way in the successful completion of the project.

Signature:

EXECUTIVE SUMMARY

In today’s corporate and competitive world, I find that insurance sector has the maximum growth and potential as compared to the other sectors. Insurance has the maximum growth rate of 70-80% while as FMCG sector has maximum 12-15% of growth rate. This growth potential attracts me to enter in this sector and HDFC Standard Life Insurance Company Ltd has given me the opportunity to work and get experience in highly competitive and enhancing sector. The success story of good market share of different market organizations depends upon the availability of the product and services near to the customer, which can be distributed through a distribution channel. In Insurance sector, distribution channel includes only agents or agency holders of...
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