Desktop Publishing Has Become One of the Most Lucrative Business in or Present Day Society

Topics: Desktop publishing, Graphic design, Personal computer Pages: 4 (1221 words) Published: May 12, 2013

The personal computer has revolutionized the entire tertiary sector, creating a tremendous opportunity for profit in Desktop Publishing. Desktop publishing has become one of the most lucrative businesses in our present day society. It a business venture that offers real opportunities - and can easily be set-up in a home office. Almost any company and organization - from Fortune 500 to one-person businesses - is a potential customer. Depending on ones specialization, one can also find customers in the non-business world. Virtually any business use desktop publishing for some purpose. Potential customers could include a virtual assistant needing a web site, a student who needs to package his paper, restaurants that require menu design or a religious organisation (an outreach ministry) that needs flyer to pass out. You can also get as a customer a legal firm that requires hundreds of different forms, a hotel that needs brochures, a writer who needs a cover design for his book, and hundreds of other clients. Desktop publishing has a large diversity of potential clients. Some of these customers may not know that they need a desktop publisher for their needs. They may not know exactly what desktop publishing is or may not know that they even need it. 1. How has Desktop Publishing become one of the most lucrative business in or present day society? Desktop publishing is a term used to connote a new way of publishing documents - using desktop computers as against the traditional method of mechanical, real metal type, and scissors and glue. Desktop publishers prepare graphic materials such as: brochures, flyers, full-page advertisements, business forms, Web pages, logos, CDs and cassette covers, catalogues, newsletters, books, proposals, and much more. Some desktop publishers also perform word processing services for their clients, while some desktop publishers prepare almost any kind of graphic material, many specializing in one or more, such...
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