Baxter Manufacturing

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Dr. Tim Brueggemann
MBA54001OL
Date 10/05/2011

Situation
Baxter Manufacturing Company (BMC) is a metal stampings company. Its major customers include, Ford, General Motors, Honda of America, General Electric and Whirlpool. The company is made up of two divisions it makes brackets and other components that go into the finished product, they also make motor casings. BMC employees about 420 non-union employees and has been steadily growing for the last 6 years. They have been approached to build a factory in Mexico, and settled on building in Queretaro, which is about a 3-hour drive north of Mexico City. Don Collins, who is the MIS manager, felt that since a new plant was being built with top of the line equipment and computer systems that they might be able to implement a system upgrade for the entire company. One of the problems was that BMC wanted the new system implemented by the end of the year. Given the quick deadline they decided to focus on support for the Mexico plant, a felt that the following approaches: 1. Connect the Mexican plant to BMC’s existing systems through a high-speed communications line 2. Contract through an application service provider (ASP) to provide systems support to the Mexican plant. 3. Employ a piecemeal solution where they would acquire a number of software packages that could run on the networked PC’s in Mexico that would serve the basic needs of the Mexican plant. (MIS) The task force team ran into difficulties with language and cultural differences, the mindset of the employees and Mexico and the long distances between them. They met with resistance and self pride from the Mexican employees and were unable to communicate effectively with them.

Target
As a result of the lack of communication and the language differences the task force decided to go with option 3. They were working on locating vendors to provide support and with basic language software to help the employees stateside. The main...
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